Nearly everyone has experienced an urgent care emergency at some point in their lives. When you come down with the flu or your child starts running a high fever, the last thing you want is to wait days to see your family physician or spend thousands on a visit to the emergency room. Columbus Urgent care offices serve patients who are in need of a fast prescription, stitches for a small wound, or other minor medical intervention, such as treatment for a sprain or fracture.
The doctors at Columbus Urgent Care wanted a clean and easy to navigate medical website where their patients can easily access information. There is a great amount of white space that makes the information easy to read especially in emergency cases. Contact information is conveniently accessible on the homepage. The navigation bar is clean and easily accessible at the top of the page. There is a team page, a page dedicated to services, their office, promotions, and contact information.
Use of Color and Marketing Aspect
We stuck to a warm color theme consisting of blue, orange, and red along with the incorporation of legible font to make sure it was professional. All the images add to the professionalism displayed by the Columbus Urgent Care team – all serve to represent the gentle nature of the website. As an added bonus, they also have the parallax feature on their website as well. One standout feature about Columbus Urgent Care is their ability to take walk-ins. On the home page, there is a walk-in page where patients can download the appropriate form and simply head over.