Top 7 Medical Websites

Top 7 Medical Websites of 2018

We’re on a roll now…Counting down the best (so far) of 2018. Let’s take a look at Medical Websites and what the best of the best look like and do. Medical website design encompasses a broad range of healthcare specialties including, but not limited to Chiropractors, Optometrists, Podiatry, Dermatology, General Physicians and Cosmetic Surgery. For a complete and current listing of all medical specialties that Optimized360 services, please follow this link.

Here are just a few of the best of 2018. Feel free to click on the image to take a closer look at the details of the project and how these websites came to be.

Urology Partners
General Urology Specialist

Use of Colors

  • The green is used to promote health
  • The green paired with nature-inspired photography provides a feeling of tranquility

Analysis of Design Elements

  • Responsive
  • Hamburger Menu
  • Fixed navigation bar
  • Animation of content as you hover
  • Use of images with overlay to show services

Corona Foot & Ankle Group

Use of Colors

  • The use of orange conveys determination
  •  It is also energetic

Analysis of Design Elements

  • Responsive
  • Hamburger Menu
  • Use of imagery for each section
  • Hover effect to depict motion
  • Use of illustration to show services

Opus Medical

Overview Of The Design

From the very beginning, it’s clear that the website is designed for people who know what they’re looking for and are looking to give a professional call for a further consultation. This is evident from both the placement of the email address and phone number prevalent at the top, as well as the immediate introduction of the services. Results from these procedures are hinted at in the slideshow, but it’s clear that potential patients are meant to either call right away or dive into the information about their services, especially their spa offerings. This site is clearly aimed at visitors who are knowledgeable about the industry and the service it offers.

Use Of Colors

As is appropriate for a website dedicated to a medical establishment and medical spa this site bears a color scheme that would be equally at home on a professional medical website as a cosmetics website. The deliberate use of neutral colors, especially shades of brown with beige showing prominently, is further evidence of this. With a color scheme traditionally found on cosmetic surgery websites, the site appeals to those who spend a great deal of time concerning themselves with their appearance and who may be concerned about aging.

Freeze Your Fat Off

Overview of the Design

Freeze Your Fat Off is a unique practice targeting a very specific niche demographic. Its ideal patient is someone who is interested in improving their overall appearance. The first thing visitors see is the contoured image of a woman’s body with a powerful tagline boasting results the patient “Will Love.” We followed that with information about the science and background of CoolSculpting and how it works to eliminate stubborn and unwanted body fat.

The rest of the website is dedicated to the testimonials of patients and physicians who have used CoolSculpting. A video education library goes into great detail about the procedure, what to expect, and the types of results many patients achieve with treatment. We also introduced visitors to Dr. Bodner and the areas of the body that are eligible for this procedure. Finally, a contact page offers guests the opportunity to schedule an appointment.

Use of Colors

For this custom aesthetic services website, we opted for a deep shade of green as the primary color. It is a cool shade that tips its hat to the types of services provided at the practice. It is also a non-threatening and relaxing color, which goes well with the non-invasive nature of the practice.

Regency Dermatology

Overview Of The Design

This website wants you to know that the staff is ready to serve you and that they have a comfortable office setting to help enhance the self-indulgence of the visit. Images are present showing you what a brighter future it can be if you no longer have to face the dermatological needs that concern you. Their images reflect their target audience, those getting on in their years who still want to spend time in the sun without concern for their appearance or health.

Use Of Colors

The color tones are very subtle on this website, a combination of beige, grays, and a splash of mild orange coming together to present the company’s total image. The beige and gray represent sensations of reliability and confidence, along with a subtle subtext of authority and comfort from the gray. These tones also tend to suggest a non-assuming and steady presence with a no-nonsense approach, showing that Regency Dermatology won’t take you on flights of fancy or suggest trivial treatments, instead, they’re going to get down to business and take care of what you need.

Chiro Louie

Overview of the Design

The most attractive thing on the website is the logo which represents a spinal cord as well as the yin and yang symbol. It is very tastefully crafted and the colors shift from red to green in the upward fashion showing release of pain. The logo says it all. The office in the background is of earthy tones with a hue of color providing a comfortable vibe. The landing page is a slide down/scroll down the page that enables the visitor to see all the necessary information like types of packages Chiro Louie provides, client testimonials, the services they provide, about the esteemed Dr. Louie Yang and the most important how to reach there. In one scroll the visitor can get a good understanding of what the business provides.

Use of Colors

The colors are very skillfully used. The colors of fertility and distressing are used more. The schematics are chosen to be a cheerful one to make the patients have a happy vibe which is essential in this mode of treatment. The happy people trekking to the person running represent the curing power of Chiro Louie. The color combination of the entire website gives a fresh and relaxing vibe that relates to the practice

Institute of Neurological Surgery

Use of Colors

Blue and red were used for this website, which are two primary colors that command a lot of attention. The home page image contains the colors, using red to highlight the spinal column and pinpoint the areas most commonly treated. Blue and red coincidentally are also associated with the body’s vascular system, which is a symbol of health and vitality.

Analysis of Design Elements

This website is based on a traditional layout with professional, yet modern themes. Readers will notice only three things on the home page – a standard navigation menu, a beautiful header image, and a brief welcome to the practice and its team. The home page is very short, encouraging visitors to navigate to specific areas of the site, such as the team page. Another unique feature is the integrated maps to the office and the appointment request form that is located on the contact page.

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