Tyson Dental

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Overview of the Design

The Tyson Dental custom website is built upon an existing brand along with some progressive ideas. We used this site to create a very modern space. After a personal greeting from Dr. Tyson himself, visitors are given the opportunity to explore the various services offered by the practice. They can also opt to learn more about the practice staff and the office itself.

Since many web users prefer visual elements, we created a video library that will describe the various services offered by the practice in great detail. A new patient section makes it easy to download forms and complete them prior to an initial visit, and the financial services tab provides information about insurance, payments, and payment plans.

Use of Colors

Tyson Dental’s logo is two different shades of blue. That is why we brought the hue into the website, to help maintain and build upon the practice’s existing brand. When contrasted against white text and white background, this also alludes to a very relaxing and clean experience when visiting this practice.

Analysis of Design Elements

For this custom dental web design, we chose a full-width layout that utilizes all of the available space in the viewer’s browser. We also included a block layout with no margins between the pictures. This eliminates wasted space and gives the site a very clean and modern appearance. Several other design elements also contribute to the updated look of this site. We included scrolling reviews on the home page followed by a secondary image-based menu that responds as viewer hover over each selection. An interactive map is also included directly into the website, making it easy for viewers to find the practice location.

Marketing Aspect

When it comes to online dental marketing, reviews play an important role in whether someone chooses one practice over another. That is why we highlight positive reviews directly on the home page of this website. We also included links to the practice’s social media accounts, as well as an integrated contact form.

Image the Website Represents

This website projects a family-oriented image. In fact, Dr. Tyson believes so much in providing a family-friendly atmosphere for his patients, he allowed his own family to be spotlighted in the header image of the home page. We complimented that with several smaller images of smiling patients relaxed in the dental chair.

Tyson Dental Website Designed by Optimized360

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