Enamel Creations

Enamel Creations

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Enamel Creations is all about community interaction and standing out within the dental industry. With a specialization in family and cosmetic dentistry, Dr. Todd Yerondopoulos is a dentist who is affiliated with multiple professional sporting teams. We made sure to highlight his affiliation with sports dentistry in his custom website design.

Design Overview

When you think about dentistry or any healthcare profession, you want to aim for an elegant look. We did just that by developing a legible navigation bar equipped with a contact tab and specialty information for incoming guests. What is a modern website without the use of visuals? We made sure to enhance the layout of the website by incorporating images of Dr. Todd Yerondopoulos himself. Throughout the site, you will find a courageously bold font that grabs the readers attention. To tie all of these design elements together, we integrated a subtle squared theme to add cohesiveness to the project.

Making sure your website looks almost flawless can be a challenge, especially for the average person. However, mastering the use of spacing and borders can help tremendously. To read more about the importance of applying space and borders on your website, click HERE.

Use of Color and Images

When you are marketing for any website, you want to make sure that the colors you provide match the specialty. We never want the color palette to overshadow any of the actual content on the site. The colors we chose to complement the typography and the overall layout of the website. We used a dark color scheme that would tastefully highlight the sports niche that Dr. Todd Yerondopoulos operates in. Not only does the color black give a feeling of class and luxury, but black also serves as a great background color. Using black as a background draws the reader’s attention to the text and images on the site.

If you are having trouble choosing your color theme for your site, watch this short YouTube video all about optimal website colors.

We also went out of our way to include the logos of the professional sporting teams he has worked under as well. To ensure that readers could get a clear picture of the professional behind the Golden State Warriors and the Oakland Raiders, we also included a picture of Dr. Todd Yerondopoulos himself! When patients feel connected and relatable with the professional, they are more likely to be less anxious and worried about the operation itself.

Being personable goes a long way in the dentistry field. It is one of the best ways to establish a patient-doctor relationship early on. If you are having trouble showing personality on your site, here is a useful article on how to incorporate aspects of your personality through your website design. 

 

Elements of Design

To ensure that his site would live up to the standards of the Golden State Warriors and the Raiders, we made sure that the website was rich with special effects. There is a rotating image gallery that highlights the surrounding nightlife and prestige. There is also a parallax image gallery of the office at the bottom of the homepage. When incoming web visitors know what to expect coming into the office, they will be more willing to commit to the dental procedures as well.

The navigation menu also features drop-down elements for extended information as well. The smile gallery also features several before-and-after photos of successful dental procedures. When you click on any of the images in the gallery, they expand and zoom in to allow close-up examination.

Marketing Aspect

We made sure to highlight the different social media platforms Dr. Todd Yerondopoulos has on a widget menu on the top each webpage. The website is built to appeal and emphasize the class and professional manner that the doctor operates under at all times. When you go with Enamel Creations, you will surely get your desired smile without any complications. Above the widget menu, we also placed a button to quickly schedule an appointment and a direct phone link to the office for mobile-users viewing the site.

To read more about using social media to enhance your dental marketing, click HERE!

 

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